Understand that Cash is King!

Do you understand that Cash is King? Do We Really Understand It? Enough for the pretensions guys that someday may lead our business to closed doors.

I saw a startup with oceanfront real estate, great office, lots of space go out of business the other day. They had a great product and looked like a great company but then shut their doors. We on the other hand run our business out of a 3 bedroom apt, rent is $1000 a month, we have 3 employees, and are doing great. A nice office and furniture is a reward for success not a reward for starting. Most companies spend a couple years figuring out their business model. The key is not to figure it out quicker, but keep the company alive long enough to figure it out which is through cash management.

The above is quoted from Jimmy Hendricks’ blog which I think will help prove to my fellow bootstrapper that there are always the shining rays of success for our business in bootstrapping.

Source: The Founder of CollarFreeDot.Com – Jimmy Hendricks.